
This is a great awareness strategy, however on one hand it is actually using this campaign to make them seem environmentally friendly with no cost on the corporations behalf. But why can't a big corporation like McDonalds, sponsor recylcling bins to be put outside their stores, rather than more 'No Straw Day'?
A Hong Kong politician described the campaign:
'Who is McDonald's trying to fool with its twice-monthly "No Straw Day"? On a recent visit I noted that every single customer, without exception, asked for and received a straw. McDonald's should call it "No Straw Unless You Ask For One Day". And staff still put the same lid that can only be used with a straw on my soft drink. My order was presented on a paper-lined tray, my already paper-wrapped burger was put inside another paper container, my fries were in a paper container, I was given seven paper napkins for a single-person order. I was also given five packets of sauce that I did not ask for. My soda was in a paper cup with a plastic cover. And I was asked if I wanted a straw. It is ridiculous for McDonald's to tout that it is doing anything for the environment by saying it has two days a month where there are no self-service straws. '
More info at: http://www.mcdonalds.com.hk/english/no_straw_day/
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